Growth should be Simple, not complicated
Turning complex sales challenges into Genius, winning strategies
Who We Are
At Simple Genius, we begin by understanding your business's unique revenue challenges. From this foundation, we empower small to mid-sized companies to grow sales with clear, innovative strategies that simplify complexities. Our tailored insights drive sustainable success, focusing on more than just closing deals—we build lasting relationships with purpose and simplicity.
Our Values
Our mission is to empower small to mid-sized businesses with straightforward and innovative sales strategies rooted in integrity, a no-limits mindset, and simplicity, driving sustainable growth and lasting success.
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Act with honesty and transparency, building trust with clients and partners by consistently doing what’s right and staying true to our commitments.
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Approach every challenge with creativity and confidence, seeing obstacles as opportunities for growth and continuous improvement.
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Simplify strategies and processes to make them effective and easy to implement, eliminating complexities that hinder success.
Matthew Romero
Founder & CEO, Affinity Entertainment
“I had the pleasure of working with Don Herndon as both a sales consultant and business growth advisor, and his expertise exceeded all expectations. Don's attention to detail is exceptional, ensuring that every aspect of our sales strategy was thoroughly analyzed and optimized. His ability to improve sales systems is remarkable, identifying inefficiencies and implementing solutions that lead to immediate, measurable growth. He never hesitates to dive into any challenge, no matter how complex, and his innovative approach consistently yields results. Don’s communication skills make even the most complicated strategies easy to understand and execute. His drive and commitment to achieving success for his clients is unmatched, and I would highly recommend him to any business looking to transform their sales operations”
Foundational Sales
The Foundational Sales GreenPrint is designed to provide businesses with essential tools and strategies to optimize their sales efforts quickly. This GreenPrint is ideal for companies looking to establish a strong sales foundation and address immediate challenges to boost sales performance.
Growth Accelerator
The Growth Accelerator GreenPrint is designed for businesses ready to take their sales to the next level. This GreenPrint provides strategic guidance, advanced training, and ongoing support to optimize sales performance and drive sustainable growth.
Elite Sales Transformation
The Elite Sales Transformation GreenPrint is designed for businesses seeking a comprehensive overhaul of their sales strategies and operations. This GreenPrint provides end-to-end consulting, from initial analysis to full implementation and ongoing optimization, ensuring maximum sales growth and long-term success.
“Don transformed my sales process into a million-dollar operation with clear, actionable insights that instantly boosted my closing ratio. His expertise created significant, long-lasting value for my business. I highly recommend Don and his team.”
Kadin WhatleyFounder & CEO, Whatley Wealth LLC
“Don and Simple Genius transformed our sales strategy at our branding company. Coming from the music industry, we had creative skills but needed a clear sales approach. Don helped us define our value and communicate it effectively, which was key in turning our passion into a successful business. We couldn't have done it without him!”
Callie CummingsCo-Founder & CCO, Who We Are Creative
Contact Us
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